Greetings, Fleet Safety Pros!
A recent study made headlines by naming a particular car brand as the “deadliest” on U.S. roads. While that makes for an attention-grabbing title, a deeper dive into the data reveals something crucial: it’s not just the car, but driver behavior that often determines safety outcomes.
At NTSI, we emphasize that SAFER driving is about Behavior Modification, and our trademarked formula—K + V + A = B (Knowledge + Values + Attitudes = Behavior)—is the foundation for lasting improvement for your fleet. Regardless of whether you’re driving a compact sedan, a heavy-duty truck, or a service van, understanding and applying this equation is key to fleet safety.
Let’s take a closer look at behind-the-wheel behaviors and the actionable strategies you can use to ensure SAFER driving every day:
🚦 Behavior at the Core: Tips to Keep Your Fleet SAFER
Risky behaviors—like speeding, distracted driving, and overreliance on advanced vehicle technologies—are significant contributors to fatal collisions. These behaviors transcend vehicle type and brand, highlighting that driver choices and driver behavior matter far more than the make or model of the vehicle.
For fleet drivers, the stakes are especially high. Operating on tight schedules, navigating challenging weather, and managing advanced technologies require vigilance and intentionality. Protecting your team, your fleet, and others on the road starts with adopting SAFER habits.
🛠 Actionable Tips to Drive SAFER
Understand Your Tools
Advanced driver-assistance systems (ADAS) are designed to assist—not replace—the driver. Stay engaged, remain alert, and avoid becoming overly reliant on these technologies.
Slow Down
Speeding is a leading cause of accidents and fatalities. Always follow speed limits and adjust your driving for road conditions, such as rain, snow, or heavy traffic.
Eliminate Distractions
Distractions—whether from phones, navigation systems, or even conversations—pull focus from the road. Set up everything you need (GPS, mirrors, climate control, etc.) before you begin driving.
Think Defensively
Anticipate the actions of other drivers, maintain safe following distances, and always have an exit strategy. Defensive driving reduces risks and saves lives.
Refresh Your Training
Regular safety training sharpens skills and reinforces safe driving habits. NTSI’s programs equip fleet drivers with the Knowledge, Values, and Attitudes necessary to stay ahead of the curve and keep your fleet on the road SAFER.
👉 The takeaway? It’s not the badge on the hood; it’s the mindset behind the wheel.
SAFER driving starts with combining Knowledge, Values, and Attitudes to create positive Behaviors—a formula that keeps your fleet and everyone on the road SAFER.
Stay safe out there!
